loader
image description

Customer referral programs can be a valuable tool for ecommerce stores looking to grow their customer base and increase sales. These programs incentivize customers to refer their friends and family to the store, typically through rewards or discounts. With the rise of ecommerce, there has been a corresponding increase in the number of customer referral program software options available. 


In this blog post, we will be discussing the best customer referral program software for ecommerce stores, so you can choose the right solution for your business. Whether you're just starting out or looking to revamp your current program, we've got you covered.


1. ReferralCandy

ReferralCandy is a customer referral software designed for ecommerce stores. It allows businesses to create and manage referral programs with ease, by providing tools for tracking and incentivizing customer referrals. Some of the key features of ReferralCandy include customizable referral pages, automated email campaigns, reward management, real-time analytics, and integrations with major ecommerce platforms such as Shopify, Magento, and WooCommerce. The software is designed to make it simple for businesses to launch and run a referral program, while also providing valuable insights into the performance of the program. The goal of ReferralCandy is to help ecommerce stores grow their customer base and increase sales through word-of-mouth marketing.


2. Friendbuy

Friendbuy is a customer referral platform that helps ecommerce businesses grow their customer base through word-of-mouth marketing. It provides businesses with tools to create, manage, and optimize referral programs, with the goal of incentivizing customers to refer friends and family to the store. Some of the key features of Friendbuy include customizable referral pages, referral tracking, email automation, reward management, and real-time analytics. The platform integrates with major ecommerce platforms, such as Shopify, Magento, and BigCommerce, making it easy for businesses to implement and run a referral program. In addition to referral programs, Friendbuy also offers features for social sharing, customer loyalty programs, and email capture. The platform is designed to help ecommerce businesses increase customer acquisition, engagement, and revenue.

3. Post Affiliate Pro

Post Affiliate Pro is an affiliate and customer referral software designed for ecommerce businesses and online merchants. It provides businesses with a suite of tools to create, manage, and track referral programs, as well as affiliate marketing campaigns. The platform offers features such as customizable referral pages, automated email campaigns, real-time tracking and reporting, and integrations with major ecommerce platforms. Post Affiliate Pro also includes tools for managing rewards and payouts, handling customer inquiries, and generating marketing materials. In addition to referral programs, the platform also offers features for affiliate marketing, including multi-tier commission structures, cookie tracking, and the ability to manage an unlimited number of affiliates. The goal of Post Affiliate Pro is to help businesses increase customer acquisition and revenue through word-of-mouth marketing and affiliate marketing.


4. Ambassador

Ambassador is a customer referral and influencer marketing platform designed for ecommerce businesses. It provides businesses with tools to create and manage referral programs and influencer campaigns, with the goal of increasing customer acquisition and sales. Some of the key features of Ambassador include customizable referral pages, automated email campaigns, real-time tracking and reporting, and integrations with major ecommerce platforms. The platform also provides businesses with tools to manage rewards, payouts, and communications with customers and influencers. In addition to referral programs, Ambassador also offers features for influencer marketing, such as the ability to identify and engage with influencers, track influencer performance, and manage influencer compensation. The goal of Ambassador is to help businesses grow their customer base and revenue through word-of-mouth marketing and influencer marketing.


5. Growsurf

Growsurf is a customer referral and growth marketing platform for ecommerce businesses. It provides businesses with tools to create and manage referral programs, with the goal of increasing customer acquisition and sales. Some of the key features of Growsurf include customizable referral pages, automated email campaigns, real-time tracking and reporting, and integrations with major ecommerce platforms. The platform also provides businesses with tools to manage rewards and payouts, as well as communicate with customers. In addition to referral programs, Growsurf also offers features for viral giveaways, referral leaderboards, and social sharing. The goal of Growsurf is to help businesses grow their customer base and revenue through word-of-mouth marketing and other growth tactics.


6. TapMango

TapMango is a customer loyalty and referral platform for small and medium-sized businesses, including ecommerce stores. It provides businesses with tools to create and manage loyalty programs and referral campaigns, with the goal of increasing customer engagement and sales. Some of the key features of TapMango include customizable loyalty and referral pages, automated email campaigns, real-time tracking and reporting, and integrations with major ecommerce platforms. The platform also provides businesses with tools to manage rewards and incentives, as well as communicate with customers. In addition to loyalty and referral programs, TapMango also offers features for customer reviews, social sharing, and SMS marketing. The goal of TapMango is to help businesses increase customer loyalty, engagement, and revenue through incentivized programs and growth tactics.


7. Advocately

Advocately is a customer referral and advocacy platform designed for businesses of all sizes, including ecommerce stores. It provides businesses with tools to create and manage referral and advocacy programs, with the goal of increasing customer acquisition and sales. Some of the key features of Advocately include customizable referral pages, automated email campaigns, real-time tracking and reporting, and integrations with major ecommerce platforms. The platform also provides businesses with tools to manage rewards and incentives, as well as communicate with customers and advocates. In addition to referral and advocacy programs, Advocately also offers features for customer feedback, social sharing, and referral leaderboards. The goal of Advocately is to help businesses grow their customer base and revenue through word-of-mouth marketing and advocacy.


8. Yotpo

Yotpo is a customer loyalty and referral platform designed for ecommerce businesses. It provides businesses with tools to create and manage loyalty programs, referral campaigns, and customer reviews, with the goal of increasing customer engagement and sales. Some of the key features of Yotpo include customizable loyalty pages, automated email campaigns, real-time tracking and reporting, and integrations with major ecommerce platforms. The platform also provides businesses with tools to manage rewards and incentives, as well as communicate with customers and advocates. In addition to loyalty and referral programs, Yotpo also offers features for social proof, product reviews, and user-generated content. The goal of Yotpo is to help businesses increase customer loyalty, engagement, and revenue through incentivized programs and social proof.


9. SaaSquatch

SaaSquatch is a customer referral and advocacy platform designed for businesses of all sizes, including ecommerce stores. It provides businesses with tools to create and manage referral and advocacy programs, with the goal of increasing customer acquisition and sales. Some of the key features of SaaSquatch include customizable referral pages, automated email campaigns, real-time tracking and reporting, and integrations with major ecommerce platforms. The platform also provides businesses with tools to manage rewards and incentives, as well as communicate with customers and advocates. In addition to referral and advocacy programs, SaaSquatch also offers features for customer insights, referral leaderboards, and social sharing. The goal of SaaSquatch is to help businesses grow their customer base and revenue through word-of-mouth marketing and advocacy.


10. Smile.io

Smile.io is a customer loyalty and rewards platform designed for ecommerce businesses. It provides businesses with tools to create and manage loyalty programs and rewards campaigns, with the goal of increasing customer engagement and sales. Some of the key features of Smile.io include customizable loyalty pages, automated email campaigns, real-time tracking and reporting, and integrations with major ecommerce platforms. The platform also provides businesses with tools to manage rewards and incentives, as well as communicate with customers. In addition to loyalty programs, Smile.io also offers features for referral campaigns, VIP programs, and social sharing. The goal of Smile.io is to help businesses increase customer loyalty and engagement through incentivized programs and rewards.


In conclusion, a customer referral program can be a powerful way to drive growth for your ecommerce store. With the right software, you can easily manage your program, track its success, and reward your customers for spreading the word about your business. The options listed in this post represent some of the best customer referral program software for ecommerce stores, but it is important to assess your specific needs and evaluate multiple options before making a final decision. By investing in the right software, you can ensure that your referral program runs smoothly, effectively promotes your business, and provides a positive experience for both you and your customers.